Building Trust – Elena Panaritis

As I said to the group,  to me, the distinguishing characteristic of a ’social entrepreneur’ is someone that can recognize when a part of society is ’stuck’ and provide new ways to get it ‘unstuck’– ways that ultimately pass society’s litmus’ test of TRUST (that this is a sustainable solution to a problem, that it is designed by a bottom-up logic that incorporates the views and realities of its end recipients, and  that it is scalable and able to have a certain ‘reach’).  The solution has to be ‘new’, meaning that often times social entrepreneurs have to persuade entire societies to take new leaps.

Elena Panaritis

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